Situation:
Brooklyn-based Activist Eyewear was in need of public relations services to highlight their split fit temple technology that made them the most innovative company in the eyewear market.
Strategy:
Social Stratosphere was responsible for all media and celebrity stylist outreach, that included daily pitching, product seeding, and facilitating product pulls.
Results:
Social Stratosphere public relations efforts resulted in over 5M media impressions, print media placements, and celebrity fans including Joe Budden, Yassin Bey (formerly Mos Def) and B.O.B.