Situation:
Indie Cosmetics brand, Midas Cosmetics, was in need of marketing services to highlight the brand’s inclusion and diversity initiatives.
Strategy:
Social Stratosphere created a 360 marketing plan that included email marketing management, social media management, influencer marketing, press and marketing asset creation, public relations outreach, and e-commerce copywriting.
Results:
Social Stratosphere secured press coverage for several product launches in top beauty media outlets. We handled all micro and macro influencer outreach for product launches, and to expand permanent PR list.
Additionally, we scheduled 400+ posts across all social media channels, and managed the email marketing program which resulted in a 75% monthly revenue increase.